Customer Experience Specialist (f/m/d)
Focus E-Mail Marketing & Marketing Automation

When it comes to intelligent kitchen equipment and digital products, the RATIONAL Group is the global market and technology leader. Now its 2.800-some employees around the world need help. They need someone with brains, tenacity, and enthusiasm. Someone like you. Someone with professional marketing execution and digital expertise.

As a Customer Experience Specialist, you continuously optimize and evolve our marketing platforms and digital touch points, empower local experts to unlock the full potential of our digital infrastructure and actively shape change in a globally connected organization. 

If you thrive in an international environment, enjoy taking ownership and want to work in a team that thinks and acts entrepreneurially, this is your place. Join us and help shape global impact – apply now.

Start: immediately, temporary contract: 2 years
Location: Germany, Landsberg am Lech

Remote work partially possible, up to 50%

Your Responsibilities

• Be part of the Customer Journey Management Team, with a strong focus on email marketing and digital campaigns
• Support and scale global, data driven marketing activities across the RATIONAL Group
• Continuously improve, extend, and automate communication channels and processes based on Salesforce
• Collaborate closely with Marketing Communication teams to design and implement outstanding customer journeys and email campaigns
• Enable and support international subsidiaries in applying smart CX concepts and new digital touchpoints
• Drive personalized, omnichannel communication using data and marketing automation
• Define, coordinate, and implement CRM and digital communication standards
• Evaluate marketing technologies and tools and implement best practice CX approaches
• Plan, execute, and monitor international digital campaigns in close cooperation with Product Marketing, Field & Industry Marketing, and Digital Communication teams
• Support local teams with newsletter creation, audience targeting, and campaign planning

Your Profile

• Proven experience in email marketing and digital campaign management, ideally in a B2B environment
• Solid knowledge of CRM and Marketing Automation (Salesforce Marketing Cloud / Sales Cloud is a strong plus)
• Strong digital mindset and experience working with external agencies and cross functional marketing teams
• Ability to translate ideas into effective digital communication concepts
• Excellent communication skills and fluency in German and English
• High motivation to continuously improve customer experience and enable colleagues globally
• Team oriented with an entrepreneurial mindset
• Willingness to travel internationally on occasion

Our benefits

• 38-hour week and 30 days vacation
• Flexible working hours and mobile working
• Attractive, performance-related remuneration and other financial benefits
• Excellent company restaurant and meal allowance
• EGYM Wellpass and bicycle leasing
• Work-life balance, for example through RATIONAL childcare during the holidays
• Team events, summer party and Christmas party
• Opportunities for internal and external further training

... and there is so much more: Find out more here

We provide further information on the application process in our FAQs. If you have any furhter questions Teresa Schmid will be happy to answer them.