Regional Marketing Director/ Manager


Reference number: 13164

 

About the Role:

  • Build marketing strategies to support specific marketing objectives across different segments in support of our overall strategic business objectives
  • In line with the marketing strategy, lead the execution of marketing programs and campaigns across different marketing platforms, from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes even at the central marketing level
  • Evaluate the impact of marketing programs in achieving their stated objectives
  • Create appealing content that communicates the product benefits in the right way to the intended customers to create a pull effect
  • Organize customer and partner-centric events as well as manage participation in trade shows
  • Manage the design and production of marketing materials
  • Lead marketing research projects to generate customer insights, monitor market trends, and competitive analysis
  • Partner with internal stakeholders, external agencies, media, and vendors for various requirements
  • Prepare and observe the marketing budget on a monthly and annual basis and allocate funds wisely

 

Requirements:

  • Should have a degree in Marketing, Business Administration, or a related field
  • 7-10 years of working knowledge about various aspects of marketing, including brand marketing, public relations, content management & digital marketing in a dynamic organization
  • Good understanding of the latest marketing trends and techniques, as well as familiarity with all popular social media platforms
  • Strong problem-solving ability, including metrics-driven thinking
  • Effective communication skills and adaptable and collaborative ability in interacting with both internal and external stakeholders
  • Familiarity with tools like Canva, Salesforce Marketing Cloud, Sprout Social, and Meltwater will be an added advantage
  • This role requires travelling

 

We look forward to receiving your application! Your referral is also welcome.
In case of any questions please do not hesitate to contact Dorothy Tan.