Marketing Manager, Prague, Czech Republic (f/m/d)

When it comes to intelligent kitchen equipment and digital products, the RATIONAL Group is the global market and technology leader. Now its 2.700-some employees around the world need help. They need someone with brains, tenacity, and enthusiasm. Someone like you.

Are you passionate about impactful marketing and ready to shape customer experiences in a dynamic international environment? We are looking for a strategic and hands-on Marketing Manager to join our team in Prague, supporting both the Czech and Slovakian markets.

We are offering an exciting opportunity for a Marketing Manager to join our international team in Prague, Czech Republic. In this key role, you will drive the development and execution of market-specific marketing strategies and communication tools. Working independently and as part of a diverse, cross-functional team, you will ensure our brand message resonates locally while aligning with our global vision.

Your area of responsibility

•    Design and implementation of target and market specific marketing concepts and tools
•    Development of local digital communication measures within the framework of the global digital strategy.
•    Further development of the Customer Lifecycle Journey Management 
•    Coordinate local media planning in cooperation with relevant stakeholders 
•    Ensure the fulfilment of the company standards in all areas and train the local team accordingly
•    Functional management of the regional marketing resources
•    Leadership and responsibility for Regional Sales Consultants involved in pre-sales operations
•    Selection of suitable trade fairs, as well as their planning and organization 
•    Preparation of reports and statistics as well as budget planning and control in close coordination with the Market Managers 
•    Overseeing marketing projects with goal-oriented project management
•    Close cooperation with the Head of Marketing Cluster Eastern Europe 
•    Planning and controlling the local Marketing budget
•    Development and coordination of campaigns and promotions with central marketing and local sales teams 

Your profile

•    Degree in business administration or marketing
•    At least 5 years of professional experience in the marketing of products requiring explanation or similar areas 
•    Proven experience in leading teams or individuals
•    Experience in pre-sales or close collaboration with sales teams
•    Ability to innovate, think and act proactively 
•    Strong customer orientation 
•    Very good previous knowledge in the field of digital marketing
•    High affinity to social media management
•    Experience in sales, international environment, and project management
•    Strategic, entrepreneurial thinking, coupled with a strong hands-on mentality and good conceptual skills 
•    Confident, convincing appearance at all levels
•    Convincing presentation skills 
•    Very good written and spoken Czech and English
•    Other foreign languages are of advantage
•    Willingness to travel within Czech Republic and Slovakia (approx. 30 %)

What counts for us are your qualifications - regardless of age, gender, disability, sexual orientation/identity or social, ethnic, or religious backgrounds. We welcome applications from all people with diverse backgrounds.

If you have any questions, please contact Vildane Hasani.